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Data Driven Marketing

XpertVA Building Smarter Companies with Data Marketing

Search Engine Optimization

SEO is the foundation of a holistic marketing ecosystem. When you understand what your website users want, you can then implement that knowledge across your campaigns (paid and organic) across your website, across your social media properties, and much more.

Optimizing your site and content with important factors in mind can help your pages rank higher in the search results.

We are providing:

  • Local SEO
  • Publishing/News SEO
  • eCommerce SEO
  • Guest posting

Search Engine Marketing

With an increasing number of consumers researching and shopping for products online, search engine marketing has become a crucial online marketing strategy for increasing a company’s reach.

In search engine marketing, advertisers only pay for impressions that result in visitors, making it an efficient way for a company to spend its marketing dollars.Search marketing reaches consumers at exactly the right time: when they are open to new information. Unlike the majority of digital advertising, PPC advertising is non-intrusive and does not interrupt their tasks.

Results are immediate with SEM. It is arguably the fastest way to drive traffic to a website!

Digital Marketing Strategy

A digital marketing strategy describes a series of actions that use online marketing channels to achieve various goals.
Channels can include owned, paid, and earned media. A digital marketing action plan allows you to build and launch your online marketing strategy with success.
A robust online marketing strategy details the following goal types:

  • Short-term
  • Medium-term
  • Long-term

Setting multiple types of goals allows you to develop a better plan for your business. You can make short and medium-term goals that can help you towards achieving your long-term goals.

Google Analytics

Google Analytics is used to track website activity such as session duration, pages per session, bounce rate etc. of individuals using the site, along with the information on the source of the traffic.

We use Google Analytics on all of our client’s sites to help provide insight into their online marketing efforts. Our marketing team members are Google Analytics certified and XpertVA is a Google Certified Partner.

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Conversion Rate Optimization

Reach new levels of success with a solid CRO marketing strategy expertly tailored to your unique business requirements!
Put your conversion marketing needs in the capable hands of our conversion rate optimization agency and reap the benefits of CRO services done the right way.

Conversion rate optimization is important because it allows you to lower your customer acquisition costs by getting more value from the visitors and users you already have. By optimizing your conversion rate you can increase revenue per visitor, acquire more customers, and grow your business.

Social Media Management

Social media brand management is critical to customer perception and conversion. Customers connect with brands on social media because they want to hear about sales and specials, receive coupons and buy products.

We’re offering social media management to boost your Business with monitoring, executing, filtering and measuring the social media presence of a product, brand, corporation or even an individual. 

Increase your Social Media presence with our experts!

Email Marketing Campaigns

Using email campaigns allows you to build deep and trusting relationships with your customers.

Types Of Email Marketing You Should Be Sending

  • Welcome Emails
  • Email Newsletters
  • Dedicated Emails
  • Lead Nurturing Emails
  • Sponsorship Emails
  • Transactional Emails
  • Re-Engagement Emails
  • Brand Story Emails

Social Media Campaigns

As a social media advertising agency, we use social media data to track basic user information and how they move across the Internet on platforms including Facebook, Instagram, Twitter, Snap-chat, LinkedIn & YouTube.

A social media campaign is a coordinated marketing designed to reinforce information or sentiments — about a product, service, or overall brand—through at least one social media platform. It can be limited to a single network, or take place across multiple social media platforms.

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